June 7, 2024, 12-1 p.m.
Marketing has a new weapon: social media influencers. Influencers drive millions of dollars in revenue, but attempts to mitigate the risk inherent with their use are often stuck in the MySpace era. Whether your company uses influencers, you are an influencer, or you just need someone to explain what an influencer is this is the program for you. Topics discussed will include requirements for sponsored posts, influencer agreements and their critical provisions, influencer intellectual property considerations, combating faked engagement, and morality clauses.
This course has been approved for 1.0 hour of General CLE Credit by The Florida Bar's Continuing Legal Education program.
Featured Speaker
Talia Boiangin is an associate at Greenberg Traurig. Boiangin advises clients on technology contracts, data privacy, and protection, and other legal matters at the intersection of law and technology. In her transactional practice, she structures, drafts, and negotiates privacy policies, collaboration agreements, vendor and sales agreements, internet and e-commerce transactions, terms of service, products and services agreements, and other corporate operational transactions. Boiangin counsels clients on privacy, data, and security matters, including GDPR, CCPA, CPA, and VCDPA readiness. She also advises on data privacy and IT matters related to mergers and transactions and technology areas such as e-commerce, computer hardware and software, machine learning and artificial intelligence. Boiangin also performs due diligence and advises on data privacy and technology liabilities and exposures in potential mergers, acquisitions, and other transactions.
Boiangin is a certified information privacy professional for the United States (CIPP/US). In the technology space, she has provided guidance on digital marketing, software licensing, and SaaS agreements. Boiangin also works with clients to modernize commercial contracting processes and privacy practices, enabling in-house attorneys to function more efficiently and conserve resources.
Tyler J. Thompson is a shareholder of Greenberg Traurig. Thompson advises clients on data privacy and protection, technology contracts and contract processes, websites and mobile apps, digital accessibility, artificial intelligence, and data issues in the franchise space. Thompson has designed and implemented privacy programs for clients from Fortune 500s to start ups, ensuring those clients are compliant with U.S. and international privacy laws. he also advises on data retention and minimization, privacy by design, data inventories, and privacy impact assessments. Thompson is accredited by the American Bar Association and the International Association of Privacy Professionals (“IAPP”) as a Privacy Law Specialist. He is also certified by the IAPP as an Artificial Intelligence Governance Professional (AIGP), Fellow of Information Privacy (FIP), Certified Information Privacy Professional for the United States (CIPP/US), Europe (CIPP/E), Asia, (CIPP/A) and Canada (CIPP/C) as well as a Certified Information Privacy Manager (CIPM) and Certified Information Privacy Technologist (CIPP/T). Thompson is also an ISACA Certified Data Privacy Solutions Engineer (CDPSE).
In the technology space, Thompson counsels on artificial intelligence (including generative AI and LLMs), open source software, digital marketing, software licensing, and SaaS agreements. He also works with clients to modernize commercial contracting processes and privacy practices, enabling in-house attorneys to function more efficiently and conserve resources.
Lauren Angulo is the founder of Venustas Law, where she specializes in working with content creators, professional athletes, small businesses, and entrepreneurs. She is dedicated to drafting, reviewing, and negotiating contracts to ensure her clients' interests are protected and their businesses thrive. Angulo obtained her juris doctor from Florida State University College of Law and has since channeled her passion for contract law into serving the unique needs of her diverse clientele. Her practice focuses on navigating the complexities of social media compliance, FTC regulations, and the intricacies of sports and entertainment law. Based in South Florida, Angulo combines her legal expertise with a genuine commitment to her clients' success. She is a member in good standing of the Florida Bar and continues to expand her knowledge and services to better support the evolving needs of those she represents.