How MarketBetter Supports AI Innovation at FSU College of Law

MarketBetter is an AI platform that helps organizations improve how people find information, engage online, and move from interest to action. Its capabilities include conversational AI, website visitor intelligence, automated outreach, and AI search visibility tools that help institutions and businesses better understand demand, respond faster, and strengthen how they are surfaced across both traditional and emerging digital channels.

After Session: Florida’s AI Framework Takes Shape

With the conclusion of Florida’s 2026 Legislative Session, the state’s approach to artificial intelligence is more defined, though still incomplete. Lawmakers considered a range of proposals addressing AI governance, data infrastructure, and consumer protection, but the final outcome reflects a selective legislative posture rather than a comprehensive regulatory framework.

AI Day in the Capital at Florida State University College of Law and Lab22C

Florida State University hosted an inaugural AI Day in the Capital on January 22, 2026, bringing together leaders in government, law, technology, and academia from across the university to explore the rapidly evolving landscape of artificial intelligence and its implications for public institutions, civic infrastructure, and ethical governance.

Looking Ahead: Florida’s Position in the AI Governance Landscape

Florida’s approach to AI regulation reflects a broader national experiment in decentralized governance. By emphasizing targeted interventions over comprehensive oversight, the state has positioned itself as neither an AI regulatory outlier nor an aggressive first mover. Instead, Florida occupies a middle ground responsive to identifiable harms while leaving room for economic and technological growth.

Interstate Competition and the Risk of Regulatory Spillover

Although Florida’s statutes apply within state borders, AI regulation is inherently porous. Companies headquartered in Florida but operating nationally must comply with stricter regimes elsewhere, including state disclosure laws, consumer data protections, and election-related AI rules. Courts may also look to other states’ frameworks when interpreting Florida statutes, particularly where legislative intent or standards remain unsettled.